Industries / Marketing for tradies / Landscapers

Marketing for landscapers chasing bigger projects

Maintenance rounds keep you ticking over, but walls, stonework and full outdoor builds are where the margin is. We help landscaping businesses get in front of the clients planning that kind of work.

Close-up of a planted garden bed in a landscaped yard

Stuck with small jobs?

Big skills, small jobs

Clients underestimate the job

People expect a quick tidy-up when the site really needs structural work.

Big projects go elsewhere

The walls and earthworks you want end up with competitors who look more established online.

Your best builds go unseen

Finished projects rarely make it onto your website or socials.

Scale is hard to show

A few phone snaps don't capture a three-metre wall or a full backyard transformation.

What your marketing is set up to win

Aimed at the heavy work
01

Ads for hardscape and earthworks

Your Google Ads budget goes to people planning retaining walls, stonework, pool surrounds, drainage and earthworks, not those after a mow or a garden tidy.

Why it matters: One retaining wall can be worth a season of mowing. Spend goes much further on the projects with real margin.

02

Rank for specific project searches

Our search engine optimisation (SEO) gets you found by people searching for the structural work you do, where there is more intent and less of a crowd than for "landscaper".

Why it matters: Someone searching for a specific structure usually has a project ready to go.

03

A portfolio page for every project

Before, during and after photos, plus the scope, materials and suburb for each job, published on a website that shows people nearby what you have already built in their area.

Why it matters: Few trades are as visual. Show a big build properly and much of the selling is done for you.

04

Video that people share

Time-lapses of walls going up, drone passes over finished yards and short reels for social, planned and shot through our photo and video team.

Why it matters: Transformation clips get watched and passed around, and a single project can feed your socials for months.

The serious groundwork

Landscaping projects we promote

Everything here is structural or high-value, the kind of work that justifies a proper quote and a site visit.

  • Retaining walls
  • Stonework and rock walls
  • Earthworks and excavation
  • Site preparation
  • Pool surrounds
  • Drainage
  • Paving and hardscaping
  • Outdoor living areas
Aerial view of hillside homes and gardens

What stacking the layers did for one trade.

An electrical contractor

For this electrical contractor we rebuilt the brand, website, paid ads and Google Business Profile at once. It is another trade that wins work on trust, and these numbers are from its first month.

25+
leads in the first month
$13.32
cost per click
+939%
unique website visitors
+160%
Google Business Profile views

A single business's results, straight from its accounts. Treat them as an example, not a promise. Read the case study →

Where we work

Landscaper marketing across the Gold Coast

From hinterland blocks around Mudgeeraba and Nerang that need serious retaining, to pool surrounds on the coastal strip, we target the areas where your ideal jobs are.

  • Helensvale
  • Nerang
  • Mudgeeraba
  • Surfers Paradise
  • Burleigh Heads
  • Robina
  • Tweed Heads
  • Mermaid Waters
  • Southport
  • Currumbin
  • Broadbeach
  • Palm Beach
  • Varsity Lakes
  • Coolangatta
  • Tugun

Based somewhere else? Distance isn't a problem. We work with landscapers nationally.

Questions landscapers ask us

How do you attract the right landscaping clients?

By putting you in front of people with a real project in mind. Someone after a retaining wall or earthworks is planning a build, while a lot of general landscaping searches lean towards maintenance, so your budget follows the first group.

Big landscaping jobs take ages to decide. How does marketing handle that?

With helpful content for each stage of the decision, from ideas to costs to choosing a contractor, plus reminder ads that keep your name in front of people while they think it over.

Can you help with commercial landscaping?

Yes. Body corporates, councils and developers buy through a more formal process, so we'd build capability content and project write-ups for them, either alongside your residential marketing or on its own.

What should a landscaping business spend on marketing?

That depends on your area, how many competitors target the same jobs and how well the account is built. Rather than quote a generic figure, we'll recommend one in your free marketing review.

When will I see results?

Ads can run as soon as they're approved, so they're usually first to show movement. Profile work tends to follow, and search rankings grow more gradually. Your free review looks at what will set the pace in your area.

Who takes the photos and video?

We can shoot projects for you, work with footage you already have, or give you a simple on-site routine so every job becomes content.

Can you market landscapers in other states?

Yes. We work with landscaping businesses right across Australia.

From the people we work with.

Real clients, kept anonymous
★★★★★

"Can’t recommend [Stackt] enough. The team is unreal to deal with and genuinely care about helping you grow. They’ve helped me gain a much better understanding of online marketing strategies and actually took the time to explain why things work, not just what to do. That alone has been a massive help. Communication has been spot on, everything feels professional, and you never feel like just another client. If you’re looking for a marketing team that’s passionate, easy to work with, and truly invested in your success, these guys are it."

Richard H. · Google review · Jan 2026
In their words

A five-star Google review, quoted word for word. Our clients stay anonymous, so the business behind it isn’t named here.

Read more reviews →
Stackt

What's missing from your stack?

We'll go through your ads, website and socials, see who you're up against and how much room there is to grow, then show you the layer we'd fix first. No pitch deck, no hard sell.

Redeem your free marketing review →