Site visits that lead nowhere
Saturdays spent measuring up for people who were only ever collecting numbers.
Industries / Marketing for tradies / Builders
Marketing for builders who build properly
A new home or major build is a decision clients research for months. We help residential builders on the Gold Coast and around Australia land on the shortlist of people who compare workmanship, not just price.
Quoting plenty, winning too little?
Sound familiar?Enquiries from bargain hunters
Leads that open with "what's your cheapest price" rarely become the builds you want.
Your best work is hard to find
Finished homes sit in a camera roll instead of on the first page of Google.
Referrals have slowed
Word of mouth used to fill the calendar. Now there are gaps between jobs.
What your marketing is built to do
Four layers, planned togetherGoogle Ads that screen out tyre-kickers
We run Google Ads put you in front of people planning a serious project, with ads that make your scope and standard of work clear before anyone clicks.
Why it matters: One signed build outweighs dozens of small jobs, so the aim is a handful of strong enquiries rather than a pile of weak ones.
Search for the builds you want more of
Search engine optimisation (SEO) that gets you found for the kind of build you want more of, in the suburbs where you want to build it.
Why it matters: The people looking for exactly what you do, close to where you work, are the ones nearest to signing.
A website built around your portfolio
Each finished project gets its own page on your website: large photos, the suburb, the build type, the floor area and the story of how it came together, with a cost band or timeline where you're comfortable sharing it.
Why it matters: People return to a builder's site several times before they call. A deep portfolio gives them a reason to keep coming back.
Guides that answer the big questions
Articles such as custom build versus project home, or renovating versus knocking down, so prospects arrive at the first meeting already understanding how you work.
Why it matters: Someone who has read your guide to rebuild costs walks in trusting you, and the gap between first chat and contract tends to narrow.
Pick the work you want
Build types we promote
We put budget and effort behind the projects you actually want to win. If most of your jobs are renovations and extensions, our page on marketing for renovation builders goes deeper. Commercial or civil? See construction marketing.
- Custom homes
- Knockdown rebuilds
- Home extensions
- Renovations
- Granny flats
- Decks and outdoor living
- Commercial builds
- Project management
Results from a neighbouring trade.
An electrical contractorThis electrical contractor had us stack their brand, website, paid ads and search at the same time.
25+
leads in the first month$13.32
cost per click+939%
unique website visitors+160%
Google Business Profile viewsFigures from a single client, read from their own accounts. Your market and starting point will shape your results. Read the case study →
Where we work
Builder marketing across the Gold Coast and beyond
We're based in Mudgeeraba and target whichever suburbs you want to build in, from Robina and Helensvale to the beachside streets of Palm Beach and Currumbin.
- Burleigh Heads
- Broadbeach
- Mermaid Waters
- Surfers Paradise
- Currumbin
- Robina
- Helensvale
- Palm Beach
- Varsity Lakes
- Coolangatta
- Tugun
- Mudgeeraba
- Nerang
- Southport
- Tweed Heads
Building somewhere else? We work with builders in every state, with the same plan adapted to local competition.
Questions builders ask us
Is marketing worth it when builder leads cost so much?
Each build is a large contract, so it doesn't take many extra signed jobs for marketing to cover itself. We track enquiries through to signed work so you can judge that for yourself.
How do you set us apart from other builders?
By being specific. Rather than competing as another "builder", we position you around what you do best, for instance knockdown rebuilds in a particular area, then back it with a strong portfolio and genuinely useful guides.
Can you help us win commercial projects?
Yes, though commercial work is sold differently: longer decisions, more people involved and more weight on track record. We adjust the channels to suit, including LinkedIn and detailed project write-ups. Our construction marketing page covers commercial and civil contractors in depth.
When will marketing pay for itself?
That depends on your price point and how long your clients take to decide. Because builds take months to sign, judge the early stretch on the quality of enquiries coming in. Contracts then follow on your usual sales timeline.
Do we need professional photos of our builds?
They make a big difference. We can arrange a photo and video shoot of finished projects, or work with professional images you already own. A featured project needs a good set of shots to pull its weight.
Can you promote our display home open days?
Yes. We run local Facebook and Google ads to the suburbs around your display home in the lead-up, timed around your open dates.
What's the right marketing budget for a builder?
There's no universal number. It comes down to where you build, how many competitors chase the same searches and how well your ads and website are set up. We'll suggest a figure for your business once your free marketing review is done.
Do you only work with Gold Coast builders?
No. We're based in Mudgeeraba but work with builders across Australia, shaping the plan around your local market.
More trades we market
Every industry we work with →Carpenters
Decks, built-ins and custom joinery
Take a look →Painters
Residential repaints and strata work
Take a look →Landscapers
Retaining walls, stonework and earthworks
Take a look →Mechanics
Independent workshops and servicing
Take a look →Renovation builders
Extensions and whole-home renovations
Take a look →Construction companies
Commercial, civil and fit-out contractors
Take a look →All tradie marketing
Every trade, one approach
Take a look →Planning your own marketing? Start with our guide to getting more building and renovation leads.
From the people we work with.
Real clients, kept anonymous"I had an excellent experience working with [Stackt]. They helped me with marketing, strategy, content creation, and the results came fast. I saw real growth in my business in a very short period of time. They were diligent, highly communicative, and incredibly receptive to feedback, which made the entire process smooth and collaborative. Beyond the strong work ethic, there is a real sense of care and integrity behind how they operate. I would absolutely recommend them to anyone looking to grow their business and work with a team that truly invests in your success."
Connor B. · Google review · Jan 2026In their words
A five-star Google review, quoted word for word. Our clients stay anonymous, so the business behind it isn’t named here.
Read more reviews →