Search
He plans the pages people are searching for, keeps Google Business Profiles in shape and fixes the technical problems that hold a site back.
Search at Stackt →Lochie looks after the content, search, website and systems side of Stackt, working out of Mudgeeraba on the Gold Coast. He set up the agency with Adrian Fowler after years of telling brand stories as a freelancer.

Lochie's working life began in freelance marketing and branding, where he built a name for ideas that got people paying attention to a brand. The through line has always been the same: find the story, then tell it to the people who matter.
That freelance work put him on projects for well-known Australian names including My Muscle Chef, Stratco, Gym and Fitness, InMotion and Scooter Hut.
He has sat on advisory boards for businesses in fashion, film and digital marketing. His view from those rooms is that good products and good brands come out of good teams with shared values, and his strength is turning a strategy on paper into work that actually ships.
Alongside the marketing, a growing share of his work is artificial intelligence (AI) integration and business systems. He links up the tools a business already pays for so details stop being typed in twice, automates the admin nobody enjoys, and builds internal dashboards that show owners what's happening without digging through spreadsheets.
He believes content needs a story underneath it or it has nothing to hold on to, and he pushes for messaging people can relate to and get something out of. The moment he's proudest of is landing his very first client, which taught him that taking a risk is usually how growth starts. He talks about business the way most people talk about sport: a shared goal and everyone pulling their weight.
He plans the pages people are searching for, keeps Google Business Profiles in shape and fixes the technical problems that hold a site back.
Search at Stackt →Lochie designs and builds client websites, sets up the tracking behind them and makes sure every page has a clear next step for the visitor.
Websites at Stackt →On shoot days he's the one behind the camera, and back at the desk he writes the copy and the Stackt case studies.
Social, photo & video →He connects a business's software, automates repetitive admin, builds internal dashboards and brings AI into day-to-day work where it genuinely saves time.
AI & business systems →Lochie's co-founder runs paid advertising, brand sessions and client strategy. Between them they cover the whole stack, so you deal with the same two people from start to finish.
Meet Adrian →How the agency started, who it's built for, and what working with two founders looks like day to day.
About Stackt →Content, search engine optimisation (SEO), website builds and the technical setup behind them, plus artificial intelligence (AI) integration and the systems that connect a business's tools. He also runs the camera on photo and video shoot days.
Yes. He connects the software a business already runs on so information flows between it, automates repetitive admin, builds internal dashboards, and puts AI tools to work where they save the team real time. It starts with how your business runs now, not with a tool.
Yes. Websites are built in house by Lochie, not passed to a subcontractor, so the person who planned your pages is the one who builds and launches them.
He started out freelancing and went on to work on content and brand projects for businesses such as My Muscle Chef, Stratco, Gym and Fitness, InMotion and Scooter Hut. He has also sat on advisory boards for companies in fashion, film and digital marketing.
Yes. He shoots on location for clients and brings in trusted photographers or videographers when a bigger job needs extra hands.
Lochie does. Every figure in them comes from the client's own reporting for a stated period, and client names are left out.
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